Good Design Should Flow
I'm a Designer, Collaborator, Leader.
Wet Your Feet


Oliver Frias is a NYC based Senior Visual Designer. With a Communication Design degree from the Fashion Institute of Technology and over 9 years experience in graphic design, Oliver's detail focused approach allows him to deliver functional, user centric work across multiple platforms.

When Oliver's not designing, you can find him volunteering, traveling, or working with his wife on their next DIY home project.

Take a Dip



DwellStudio & Wayfair

Wide-ranging creative for the Wayfair family of brands.

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Fleet Street Kitchen

A new dining concept in Baltimore looks for a clean modern aesthetic for its online audience.

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Life, Laughs, & Lipstick

Fashion Bloggers turned "Style Therapists" reinvent their website with a interactive mobile version.

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1Line Brands

A series of logos were developed using one central design approach;
one continuous line.

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Dive Deeper
Site Design by Oliver Frias | Code By Garcia

What's with the water theme?

In one of his most famous television interviews, Bruce Lee recited lines he wrote for his short lived role on the TV series Longstreet.

Don't get set into one form, adapt it and build your own, and let it grow, be like water. Empty your mind, be formless, shapeless — like water. Now you put water in a cup, it becomes the cup; You put water into a bottle it becomes the bottle; You put it in a teapot it becomes the teapot. Now water can flow or it can crash. Be water, my friend.

As a designer, I try to apply his message to my body of work daily, taking on new challenges not settling in on having one set style. Have no rigid system in you, and you'll be flexible to change with the ever changing.

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